Month: July 2020

Google Employees Can Work From Home Until Mid-2021

Google Employees Can Work From Home Until Mid-2021

Google, the search engine giant, is letting its employees work from home for at least one more year. This is a pointer to the fact that the technology industry is expecting disruption from the coronavirus pandemic to linger for a long time.

The company had expected most employees to return to the office by the end of this year and has reopened some offices around the world.

CEO Sundar Pichai has informed staff by email: “To give employees the ability to plan ahead, we are extending our global voluntary work from home option through June 30, 2021 for roles that don’t need to be in the office.”

Google has 123,000 full-time employees and another 122,000 temporary, vendor, and contract workers, according to workers organizers.

When the coronavirus first hit the U.S. this year, tech companies such as Google, Facebook, and Twitter were among the first employers to move to remote work and to cancel big events.

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Unregulated Online Drug Stores May Compound Nigeria’s Supply Chain-PCN Registrar

Unregulated Online Drug Stores May Compound Nigeria’s Supply Chain-PCN Registrar

Allowing the proliferation of online platforms offering medicines for sale without appropriate regulations poses danger to the health of Nigerians, experts have warned.

The experts, Registrar of the Pharmacists Council of Nigeria, Elijah Mohammed, and immediate past national chairman of the Association of Industrial Pharmacists of Nigeria, Dr Lolu Ojo, spoke with PUNCH Healthwise.

They said though the world had gone digital,it is imperative to regulate onlinesales of medicines to safeguard the health of Nigerians.

PUNCH HealthWise investigations revealed that the number of online stores offering medicines for sale to Nigerians in the last couple of years has increased, with many of the stores ready to deliver the drugs to buyers in their homes.

Investigations revealed further that while some of the online platforms are dedicated to exclusively selling medications and are managed by pharmacists or linked to some registered pharmacists, there are also many platforms neither managed by pharmacists nor linked to any registered pharmacies, yet they sell all sorts of medications, including prescription drugs.

SOURCE: PUNCH Newspaper

Why Festive Planning is Earlier than ever This Year

Why Festive Planning is Earlier than ever This Year

Andrea Mallard, the Chief Marketing Officer of Pinterest has proferred reasons why brands are planning for festive earier than ever this year, with a particular reference to the popular social media platform, Pinterest.

Latest research suggests that brands are planning earlier than ever this year for festivities. People on Pinterest in particular are starting earlier than ever this year. Pinners are starting to search for holiday ideas earlier than ever before. Traditionally, Pinners commence holiday plans in September. Remarkably, this year, they started searching and saving for the holiday season in April.

What factors are responsible for the shift? The first major reason is not far-fetched. People are are worried about the COVID-19 pandemic’s impact on preparations they used to take for granted. According to one Pinner, “I’ll be starting to look online much earlier than normal because shipping delays are quite likely at the moment. You don’t know exactly exactly when you’re going to see the products.”

There are more sentimental reasons. After a tough, grueling year, characterised by coronavirus-induced deaths, consumers are, more than ever before, desirous of the comfort of the Christmas holidays. The early planning that once felt laborious previously, now feels extra special, and imbued with new meanings.

In many social media platforms, forums, and blogs, many people across the world has been saying that they can’t wait for 2020 to pack its load and go. 2020 will definitely be confined into the dustbin of history, like other previous years. But nobody can rush it to pack its load and go. It will wind down at a normal place. For the remaining months of the year, we are strongly advised to make hay while the sun shines. Time and tide wait for no man.

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Facebook: Zuckerberg Reassures Ad Boycott Will End Soon Enough

Facebook: Zuckerberg Reassures Ad Boycott Will End Soon Enough

As the number of companies and top brands boycotting Facebook spirals, the colourful CEO of the globally popular social media platform, Mark Zuckerberg has reassured that adverts boycott will end soon enough.

A study from the University of Oxford recently argues that an immediate negative impact could result from the boycott, particularly in the retail sector. Various major brands, notably Coca-Cola, Adidas, PlayStation, and Starbucks are withdrawing advertising from Facebook in order to pressure the social network into taking a stronger stand against hate speech.

Mark Zuckerberg said he believed advertisers currently boycotting will be back on the platform ‘soon enough.’ In a town hall meeting, he said the action was more of a ‘reputational and partner issue’ than economic, adding that the company was ‘not going to change policies or approach on anything because of a threat to a small percent of revenue.’

Facebook has reportedly been barraged with a gale of criticisms recently, following its decision to allow controversial posts by President Donald Trump to stay up, and its approach towards tackling hate speech..

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How to Choose Business Name For Your New Business

How to Choose Business Name For Your New Business

Choosing a business name for your new business is a major factor that can determine the success rate of your business, both in the short and in the long run. Remarkably, many start-ups fail to do painstaking homework in the choosing of business name for their business. It is instructive to note that the phenomenal success of global brands such as Zenith Bank, Coca-Cola, Amazon, Pepsi, Facebook, Instagram, SnapChat, Disneyland, is partly due to their business name.

When it comes to making a decision on which business name to choose, it is helpful to know the characteristics of good business names. A good business name should:

  1. Be easy to spell
  2. Be relevant and associated with your products
  3. Trigger emotions
  4. Contain keywords
  5. Be clear and professional
  6. Be powerful and have deeper meaning
  7. Be unique

A good business name should not:

  1. Overuse keywords
  2. Have irrelevant keywords
  3. Have negative connotations
  4. Infringe upon anybody’s rights
  5. Be offensive
  6. Be difficult to pronounce.

When you settle for a business name, confirm whether or not it is an existing name. This can be done on GoDaddy website. It the name has been taken, steer clear of it and settle for another name so that you can be able to build a website with your business name in the nearest future.

For your first class and affordable branding and digital marketing services, Call or WhatsApp PENDROF on: 08159727505. EMail: pendrofmedia@gmail.com. You will get value for your money.

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